Wonder
Identity and visual communications for the beauty salons.
Salon chain WONDERNAIL is more than a simple manicure. This is a women's community in different cities of Russia. They follow trends and create their own.
We created an identity and communication design rules so that the WONDER-family could be recognized for a first sight. Daring colors, provocative statements, spontaneity and passion are embedded in a clear system.
The main element of the brand is a dynamic logo. Thanks to the lettering that adapts to the occasion – the logo can be long or short. Like the nails of a modern woman. How she wants!
We created an identity and communication design rules so that the WONDER-family could be recognized for a first sight. Daring colors, provocative statements, spontaneity and passion are embedded in a clear system.
The main element of the brand is a dynamic logo. Thanks to the lettering that adapts to the occasion – the logo can be long or short. Like the nails of a modern woman. How she wants!
Salon chain WONDERNAIL is more than a simple manicure. This is a women's community in different cities of Russia. They follow trends and create their own.
We created an identity and communication design rules so that the WONDER-family could be recognized for a first sight. Daring colors, provocative statements, spontaneity and passion are embedded in a clear system.
The main element of the brand is a dynamic logo. Thanks to the lettering that adapts to the occasion – the logo can be long or short. Like the nails of a modern woman. How she wants!
We created an identity and communication design rules so that the WONDER-family could be recognized for a first sight. Daring colors, provocative statements, spontaneity and passion are embedded in a clear system.
The main element of the brand is a dynamic logo. Thanks to the lettering that adapts to the occasion – the logo can be long or short. Like the nails of a modern woman. How she wants!
BRIGHT LIFE. BRIGHT MANICURE
We have developed the design of communications: external and internal signs, posters, price lists
and cards, employee badges, social networks and a landing page for the franchise.
We created a library of templates and laid out advertising layouts – from facade light banners to small stickers that can be used to brand any surface.
The WONDER visual system is categorized. Real neon and holography combine the external environment: interior and client printing.
In the interior, the identity comes to life in neon lamps in the form of corporate badges. A bright gradient marks the inner space of the masters and students of the Manicure School.
In the interior, the identity comes to life in neon lamps in the form of corporate badges. A bright gradient marks the inner space of the masters and students of the Manicure School.
The WONDER visual system is categorized. Real neon and holography combine the external environment: interior and client printing.
In the interior, the identity comes to life in neon lamps in the form of corporate badges. A bright gradient marks the inner space of the masters and students of the Manicure School.
In the interior, the identity comes to life in neon lamps in the form of corporate badges. A bright gradient marks the inner space of the masters and students of the Manicure School.
Interior design: Tatiana Sirotina. 3D-visualization: Andrey Merekin. Ph: Marina Vetrova